by Heather de Wit – Founder of INSPIRING SOUTH AFRICANS.COM
What is Animated Film ?
Animated Films are ones in which individual
drawings, paintings or illustrations are photographed frame by frame
(stop-frame photography). Usually each frame differs from the one preceding it,
giving the illusion of movement, when frames are projected in rapid succession.
Let’s look at some Pro’s of using Animated Film
- It’s
trending worldwide.
- It’s
fun and lighthearted.
- Captivating
– captures the imagination and propels prospects into possibility.
- A
picture says a 1 000 words - Pictures can be viewed, assimilated and
understood across literacy capabilities and age.
- They
are emotive invoking positive action.
- B2B
– Start-ups and existing businesses – showcase your products/business in a
unique and compelling way to attract new customers.
- Great
for students young and old – to assimilate and follow the story rather
than getting stuck in the technicalities.
- Cost
effective, if you apply due diligence in selecting the right Production
Studio – a 60sec film is all you need to engage and delight your audience
and harness those sought after new customers.
- They
have a much faster sharing rate – a good quality Animated film has the
potential to go viral – the more shares, the more your popularity rises.
Who should be using Animated Film ?
- B2B
- Non Profit Organizations
- Educational Institutions – on and off line - and so on ...
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